AM MOISTURE is now AM Rose Moisture
Dry Skin Ages Faster Than Other Skin Types
Your skin needs a moisturizing cocktail composed of lipids and water. Why? Well, your dermis is about 79% soluble collagen when you are young. By the time you are 30, most have lost 25% of that. Add to that, a lack of moisture, and collagen becomes insoluble, cross-linking together in a taut, rigid formation known as WRINKLES.
THE GOAL of HGC's Dry Skin Formulas is to stimulate collagen formation with our unique 200% Aloe Vera Base (which increases collagen formation up to 8 times) and the fabulous Alpine Rose Stem Cell technology, which improves skin stem cell vitality and boots epidermal regeneration and protection. It keeps dry skin sufficiently hydrated with Lipid (light, oily compound) and Water moisture so that collagen fibers remain plump and elastic, reducing the appearance of wrinkles.
SUPER HYDRATING DUO : Sodium Hyaluronate (also called Hyaluronic Acid) is known as the "water reservoir" holding up to 40,000 times its weight in water. It is the "goo" that protects cells. As skin ages, the amount of Hyaluronic Acid (HA) decreases from 70% to 30%, so it is imperative to restore it. Glycosaminoglycans (GAG's) found in connective tissue promote the ability of collagen fibers to retain water and bind moisture throughout the epidermis. HA and GAG's are essential to fight the war on aging and are included in HGC's dry skin formulas.
LIPIDS TO THE RESCUE: Yes, moisture loss causes premature aging, but lack of sufficient lipid (oil) production does too! Skin loses plumpness and flexibility.
HGC has Squalane, a strong antioxidant that penetrates deeply to pump up the volume to diminish fine lines and wrinkles. Essential Fatty Acids, an important component of cell walls that ensure a cell's flexibility, smoothness, and longevity. Evening Primrose Oil improves skin's elasticity and firmness, reduces epidermal moisture, and fights inflammation. Coconut Derived Emulsifiers mimic the skin's own natural lipid barrier to improve moisturization. Rosehip Seed Oil is high in antioxidants, tightens pores, and brightens skin. It is the only plant oil to contain Retinol, known to be an anti-aging superstar.
PRIMARY BENEFITS: To maintain a sufficient cellular moisture level so skin's surface is supple and smooth. To also maintain a "natural moisture barrier" to prevent subcutaneous moisture loss.
PRIMARY INGREDIENTS: 200% Aloe Vera Base, Squalane, Glycerine (humectant emulsifier), Coconut Fatty Esters , Essential Fatty Acids (Linoleic and Linolenic), Hyaluronic Acid, Glycosaminoglycans, and Extracts (see features).
FEATURES: Rhododendrum Ferrugenium Leaf Cell Culture Extract, (Alpine Rose Stem Cell) and Tetrahexyldecyl Ascorbate (Vitamin C) stimulate skin regeneration and reduces age spots and sagging. Extracts of Rosa Canina and Rosa Centifolia Flower. Rose power oils of Rosehip, Rosa Centifolia, and Rosa Damascena Flower fighting and repairing free radical damage .
WHEN TO USE: Use every morning after exfoliation with Honey Jojoba Scrub and pH balancing your skin with Aloe Rose Toning Mist.
DIRECTIONS: Place small amounts on forehead, chin, and cheeks and blend into skin using circular strokes from the center of face toward the hairline. NOTE: This AM cream is very concentrated so use sparingly and blend in thoroughly.
INGREDIENTS: Other ingredients include Evening Primrose Oil (concentrated with essential fatty acids and the only source for GLA, gamma-linoleic acid other than mothers milk), Linoleic and Linolenic Acid (essential fatty acids), Tocopherol (Vitamin E prevents cellular destruction), Allantoin (soothing), Panthenol (Vitamin B Family), Titanium Dioxide (natural sunscreen), Xanthum Gum, Lecithin, Cyanocobalamin (B-12 for color), Sodium Hydroxymethhylglycinate (natural preservative).
PACKAGING: 2 oz. jar.